CraftGeer.com is finally live.
CraftGeer is the world's first premium lifestyle brand, aimed solely at the craft-beer-loving community. CraftGeer.com offers high-quality men's and women's "geer," which now includes t-shirts, polos and "headgeer." CraftGeer.com also features the iconic GraftGeer snifter glass, which has gained popularity by many early purchasers have been sharing with their craft-beer-loving friends by using the hashtag #craftgeer on Instagram and Twitter.
CraftGeer.com is the brainchild of the husband and wife team of Joe Simonovich and Jennifer Polino. The two love craft beer and the craft-beer community so much, they gave those leaving their wedding in 2010 the gift of a 750ml bottle of a custom-brewed wit beer, made using their favorite coffee, Peet's Major Dickason's Blend.
"CraftGeer is not a site put up to make a quick buck selling a few cheap shirts and subpar glassware," said CraftGeer co-founder, Jennifer Polino. "CraftGeer is a brand built to stay, we're already looking into 100% custom glassware designs, and some Spring and Summer, casual apparel choices that will really make people take notice."